The Power of Bringing In-Store Associates into the Online Store. Background Signet Jewelers is the world’s largest retailer of diamond jewelry. Signet operates over 3,200 stores under the name brands of Kay Jewelers, Zales, Jared, The Galleria Of Jewelry, H.Samuel, Ernest Jones, Peoples, Piercing Pagoda, and JamesAllen. Expressing romance and appreciation through bridal jewelry and … Read more
The Power of Bringing In-Store Associates into the Online Store. Background Ashley Furniture is the #1 Furniture Manufacturer in the World, but Ashley’s products aren’t the only heroes. The people of Ashley are a big part of what truly defines the company. The team lives and breathes a “dirty fingernail” approach that breeds success unlike … Read more
The Power of Video for the Online Store. Background Bed Bath & Beyond (Bed Bath), is a notable retailer for all that is home decor and design. Bed Bath’’s culture is customer-centric. Their commitment to customer service is supported by significant investments made to strengthen the company’s foundation for future growth. Today, Bed Bath’s eCommerce … Read more
How to Populate an Ecommerce Catalog with Video, at Scale. Background In 1974, when Bill founded Crutchfield in the family garage in his hometown of Charlottesville, Virginia, he was really trying to fix a problem he’d experienced as a customer: how do you figure out which aftermarket car stereos and speakers will work in your … Read more
Together, ReserveBar and TVPage are changing the way fine wines and liqueurs are bought and sold via an ambitious brand ambassador strategy. Background Reserve Bar is an online retailer of fine wines and liquors. ReserveBar provides high-end wine and spirits enthusiasts with premium beverages and drinking accessories, delivered right to their doorsteps. Looking to celebrate … Read more
Building the online destination for quality sports equipment and apparel. Background Hibbett Sports has been satisfying customers since 1945 with its commitment to personalized customer service and access to top athletic-inspired brands like Nike, Adidas, and Under Armor. The publicly traded retailer owns and operates more than 1,000 stores across 32 U.S. states and generates … Read more
Bringing quality craftsmanship to musicians everywhere. Background If you’re a musician, Taylor Guitars needs no introduction. The legendary manufacturer was founded in 1974 by Bob Taylor and Kurt Listug in El Cajon, CA and has been producing quality instruments ever since. Some of the world’s best songwriters and performers including Shawn Mendes, Zac Brown Band, … Read more
A Destination for Automotive Enthusiasts. Background Autozone is a leading retailer offering one of the largest catalogs of automotive parts and accessories since 1979, with over 6,000 stores and 90,000 employees. Autozone Sales Associate Helping a Customer The Challenge Autozone was seeking to grow its online store to incorporate an improved customer experience for online … Read more
Macy’s Leads Influencer Marketing with Brand Ambassadors. Background Modern consumers today are savvy and make purchase decisions based on recommendations from friends, family, and influencers. Knowing this, Macy’s created Style Crew, an employee-based influencer program that taps Macy’s own network of style-obsessed colleagues who share their favorite looks, beauty and home through their social media … Read more
